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By:B. J. Fogg
Published on 2003 by Morgan Kaufmann


An overview of the study of |captology|--the study of computers as persuasive technologies--examines the integration of behavior altering techniques and information technology.

This Book was ranked at 17 by Google Books for keyword Business Technology.

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Book which was published by Morgan Kaufmann since 2003 have ISBNs, ISBN 13 Code is 9781558606432 and ISBN 10 Code is 1558606432

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